HMD has announced the debut of its first smartphone, the HMD Arrow, in India through a post on the Rajasthan Royals IPL team's social media platform X (formerly Twitter). This announcement follows a recent partnership between HMD and the IPL team.

The device is said to offer a new design, updated specifications, a different processor, 5G support and improved camera features, as reported The Mobile Indian.

Contrary to expectations to be a rebranded HMD Pulse (aka HMD Vibe in the US), which was launched globally, the Arrow promises to be a distinct offering tailored for the Indian market.

Unlike the HMD Pulse series, which primarily offers 4G-enabled devices with a Unisoc T606 chipset, the Arrow targets the emerging 5G market in India. While 4G smartphones still dominate markets like Europe and the US, India is witnessing rapid adoption of 5G technology.

The report highlights that the declining prices of 5G smartphones in India, with some costing less than Rs. 10,000, have made it challenging for brands with 4G offerings to attract consumers.

Given this trend, HMD aims to capture the lower end of the price spectrum in India with its Arrow smartphone, targeting users who prioritize 5G connectivity.

However, details about the price segment of the Arrow remain undisclosed. Based on Nokia's previous pricing strategies in India and HMD's global market trends, it is speculated that the Arrow could enter the mid-budget 5G phone category, likely priced below Rs. 20,000.

Release date?

As for the release date, the post hints at the Arrow's imminent arrival, suggesting a launch later this month or the first week of June. More information is expected to surface as the release date approaches.

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