Haier Appliances India today unveiled its latest Vogue series, a vibrant collection of glass door refrigerators. This new addition offers customers the opportunity to add a splash of color to their kitchen with several options including 2-door Side by Side, 3-door Side by Side, Top and Bottom refrigerators.

With a convertible feature, these refrigerators provide additional storage capacity by allowing users to convert part of the freezer into additional refrigerator space. Vogue's side-by-side convertible refrigerators feature a Magic Convertible Zone, which allows different temperature settings for multiple cooling zones to meet the specific storage needs of different foods.

The Vogue series incorporates Haier's advanced Triple Inverter technology for energy efficiency and noise reduction. Dual Fan technology ensures optimal air flow to keep food fresh for longer periods while preserving its original flavors, smells and textures.

A smart display panel simplifies temperature settings and mode selection, and the “connect home inverter” function automatically links to the home inverter during power outages to maintain continuous cooling.

The digital display panel allows optimization of the freezer temperature and settings from the outside without opening the door, ensuring that the freezer maintains the selected temperature level automatically.

Haier refrigerators also feature Deo Fresh technology, which provides 360° cooling, absorbs odors and impurities and maintains freshness for up to 21 days, keeping vegetables crisp and fruits fresh.

In addition, Haier's Vogue series refrigerators are backed by a 10-year warranty on the compressor and fan motor, along with a 2-year warranty on the product itself.

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Quick Specifications: Haier Vogue Series Glass Door Refrigerators
  • Capacity: 531L, 598L, 602L
  • Star rating: up to 3
  • Finish: Premium glass finish with multiple color options.
  • Convertibility: Allows the conversion of freezer space into additional refrigerator space.
  • Magic Convertible Zone: Different temperature settings for multiple cooling zones.
  • Technology: Triple inverter and dual fan for energy efficiency and optimal airflow.
  • Display: Smart panel for easy temperature adjustments.
  • Connectivity: “Connect Home Inverter” feature for continuous cooling during power outages.
  • Deo Fresh Technology: Keeps freshness up to 21 days.
  • Warranty: 10 years on the compressor and fan motor, up to 2 years on the product.
Prices and availability

The Haier Vogue series will be available for purchase at Haier's official storeonline and offline retail stores across India starting today at the following price:

  • Lower Fit Range: Starting Price Rs. 51,890.
  • Top mount range – Starting price Rs. 58,990.
  • 2-Door Side-by-Side Convertible – Starting Price Rs. 1,24,490.
  • 3-Door Side-by-Side Convertible – Starting Price Rs. 1,51,290.

These premium refrigerators feature an elegant glass finish in various color options like Black White, Onyx Grey, Black Yellow, Cream Pink, Yellow Grey, Nyanza Peach, Parrot Green, Russet Grey, Rose Blue and more.

Speaking on the launch, NS Satish, President, Haier Appliances India said:

In line with the evolving market trends, Haier India remains steadfast in our commitment to provide innovative solutions that enrich the lives of our customers. Our focus lies in providing top-notch products in various categories, driven by rigorous research, advanced technologies and efficient manufacturing processes.

With more than two decades of presence in the Indian market and the launch of our Vogue series, we are taking customization to new heights. We recognize our customers' desire for appliances that excel in performance while reflecting their unique style. Therefore, we are confident that our adaptable and feature-rich series will provide customers with a truly personalized refrigerator experience, along with state-of-the-art technology.

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